Find out NOW the Marketing Wizard’s take on the BMW Showroom Video for the X3, featured in the last episode. Were you right about it? One thing marketing speaker Jim Ackerman makes clear in this episode… YOU MUST DIFFERENTIATE your business, product or service from the competition. Once you see how you did, be introduced to the ad specimen for the next episode. Then vote and comment on whether you think it’s good, bad or ugly advertising.
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4 комментария
Great point, the car could have been a mini van and the visuals wouldn't have changed.
Trentopia's verdict is bad. Don't get me wrong, we all like color adds better then black and white, but this is too much. I only have a couple of seconds to glance at this add in a real scenario, and it is far too busy to know what is going on. At first glance, all I see is the yellow box. The only thing I read is, "check your health". So maybe I should change my verdict to Ugly?
Well, at least they did it color.
*in color