The success story of this sporty compact model dates back to late-summer 2004 and the introduction of the original BMW 1-Series. Thanks to its superior agility and driving dynamics, it rapidly positioned itself as the epitome of sporting prowess in the compact segment. To date, more than two million units of the BMW 1-Series have been sold worldwide, of which approximately 960,000 are from the latest model generation. Germany is the most important international market and this is where one in four BMW 1-Series is sold, followed by the UK (20 per cent) and China (eight per cent). The BMW 1-Series is built in Germany at the plants in Regensburg (3-door and 5- door models) and Leipzig (5-door). There are also assembly plants for the Asia-Pacific region in Chennai (India) and Rayong (Thailand).
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