BMW’s 3-series sedan is an industry standard. But before that, there was the 2002. After driving all the M3s for our feature film «ICON» we finally get to take a 2002 for a short run on a favorite road.
It started with «Turn Your Hymnals to 2002.” That invocation, penned by the late David E. Davis Jr. in his paean to the 1968 BMW 2002 in our April 1968 issue, marked the beginning of the sports-sedan era. The 2002 wasn’t the only car of the time that synthesized the agility of a European sports car and the practicality of a compact sedan, but we instantly recognized it as the best and heralded the news to our readers.
Back then, of course, no one could know that the 2002 would give rise to the enthusiast-oriented vehicles that flourish to this day. We certainly didn’t know that the 2002 and the 3-series it begat would win 23 10Best awards. Or that the 2002’s popularity would lead BMW to cultivate, own, and then walk slowly away from the Ultimate Driving Machine ethos. We only knew that it was a breakthrough—and that it was our job to tell car lovers about it.
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